Competitive Sales Strategies

Competitive Sales Strategies

Using a framework for objectively determining how to apply resources to achieve a desired result. Stated differently – deliberately optimizing the use of sales resources to pursue and WIN competitive opportunities!

Business development can include many objectives, such as sales growth, business expansion, the formation of strategic partnerships, and increased profitability.

Managing a sales team is a critical endeavor to any sales business.  It is paramount to consider the importance of the role of your sales team in your company’s success. On top of monitoring quotas and meeting target metrics, you’re also in charge of getting the right people on the bus, coaching them, and upholding team morale.

Greater than 70% of B2B customers report being willing to switch suppliers whenever necessary. The key to eliminating strategic account defections is to become essential to your customers.

Onboarding customers as well as new hires at an organization should be a strategic process that lasts at least one year to ensure high retention.